To start the Asian Year of the Mouse, we propose to explore and compare the two markets with the potential to be the biggest in the world: India and China.

Our Ambassador to India since 3 years, Mr Dreyer, also spent over 10 years in China. He will share his experience on relations of China and India as well as on these two peoples and cultures. A set of other experienced speakers will present their own learnings and share with the participants in a panel discussion.

Further details are available on this website under "seminars".

Based on the results of the Swiss China HRM Survey 2007, the new publication The China Human Resource Paradox - Dealing Successfully with People Shortages in the Land of Billions will be available for sale on January 1, 2008.

The book provides an accurate overview of HRM in China, key practices in Swiss companies for successfully hiring, managing and retaining Chinese personnel, and practical information on the new labor legal framework, the HRM market, its trends and future developments.

In the first half of 2007, 3 seminars for EMBA/MBA classes from Switzerland and Liechtenstein have been held at Swiss Center Shanghai based on the results of the Swiss China Survey. During these events each time 2-4 Swiss and other European companies were visited to give first hand information to the participants. To complete the seminars the students were provided with the guidebook "Behind the China Kaleidoscope - A Guide to China Entry and Operations".

Apply now for
- 28 April 2006: Swiss China Focus 2006 in Lausanne
- 3 + 4 May 2006: Seminar on Success in China in Zurich

For Details go to "Seminars" (http://www.chinaguide.ch/seminars.php)

A first round of industry specific seminars based on the results of the Swiss China Survey, with experienced managers of Swiss operations in China as speakers took place

- on 3 Feb 2006 in St. Gallen
Setting up a sales team or choosing distribution partners for industry components and equipment

- on 9 Feb 2006 in Biel
Telecom, precision and electronic industry: Distribution, HRM and setting up a production

- on 16 Feb 2006 in Aarau
Machinery industry: Purchasing components and setting up a production in China

Two further sets of seminars are confirmed for Lausanne on 27/28 April and Zurich on 3/4 May 2006. Further information is available on this webside under "seminars".

The Swiss International Business Forum (www.aussenwirtschaftsforum.ch) focuses on China this year – the perfect occasion for the launch of the guidebook “Behind the China Kaleidoscope – a Guide to China Entry and Operations”. The project is operating a table to inform interested participants of the forum about the book and seminars planned for 2006. Nicolas Musy is also participating as expert on an afternoon-workshop of the forum.

The most important results and implications of the Swiss China Survey are presented to the business-related press by Nicolas Musy in Zürich.

At the Euroforum seminar about China’s emerging economy and deriving opportunities for Swiss companies, Britta Gruenig presented key findings of the Swiss China Survey for the first time in Switzerland.

The Executive MBA-class of the University of St. Gallen was given a presentation of crucial survey results on the occasion of their trip to China. The students appreciated the practically relevant explanations and interpretations by Nicolas Musy and engaged in a lively discussion.